Business Case Development | BUS-3041

This course takes students through the process of creating an industry-standard business case based on a real-life business scenario. Students communicate the business case in two simulated formats (written and oral) to decision makers and other stakeholders. They identify the underlying need and set goals and quantifiable objectives. They perform a cost-benefit analysis to calculate key financial metrics, including return on investment (ROI) and payback period. Students apply tasks and techniques from the Strategy Analysis Knowledge Area of the BABOK (IIBA Business Analysis Body of Knowledge), including the assessment of capability gaps (gap analysis), the formulation of a problem statement, the definition of the solution scope using a scope model (context diagram), and the creation of a weighted scoring table to support the decision process (decision analysis). Students take part in in-class or online discussions, complete online quizzes and work independently and with a group to build their business case.

Host Course Code: SH-MGMT70044
Host Course Name: Business Case Development (7 weeks)